Response Time: important key performance indicator, affecting guest satisfaction directly

By |2020-07-17T09:17:28+02:00July 15th, 2019|blog, SPA Management|

  My article Spa Key Performance Indicators: Which Spa KPIs should Spa Managers know? is one of the top 3 most read articles on my website. Let’s add another important KPI today. Response Time affects customer [...]

Co Producer Guest – Spa Services not to the guest, but with the guest

By |2020-07-21T14:49:49+02:00November 13th, 2018|blog, SPA Management|

Co Producer Guest - Spa Services not TO the guest, but WITH the guest If we look at the development of marketing, we understand, how the marketing focus has moved away from product (or service) [...]

Spa Mystery Checks – helping the Spa get better at what it does

By |2020-07-21T14:49:58+02:00October 23rd, 2018|blog, SPA Management|

Spa Mystery Checks - helping the Spa get better at what it does When people ask me what I do for a living and I answer “Spa Mystery Checks” (amongst other duties), I always get [...]

TalkWellness Impressions: attending ISPA Conference & Expo for the first time

By |2020-07-21T14:50:10+02:00October 3rd, 2018|blog, SPA Management|

TalkWellness Impressions: attending ISPA Conference &Expo for the first time I applied with ISPA conference in January 2018 with a session proposal. After some personal phone conversations and a couple of email exchanges with a [...]

SpaTree – bringing the Spa back to Nature

By |2020-07-22T12:08:03+02:00August 21st, 2018|blog, Product Review, Reviews, SPA Review|

SpaTree - bringing the Spa back to Nature Modern Lifestyles seem to be about downsizing, going back to the roots, simplifying lives, becoming more in tune with nature. So the question today is: How can [...]

The future of Spa Marketing – how to market your Spa successfully in the future

By |2020-07-21T14:50:32+02:00July 18th, 2018|blog, SPA Management|

Here comes another great guest article about the future of spa marketing by former student Tabitha Leibetseder, who has just successfully completed her master's degree in tourism and leisure management. The topic for her master [...]

W³ – World Wellness Weekend, inspiring millions across the globe to a healthier lifestyle

By |2020-09-30T15:44:06+02:00June 28th, 2018|blog, SPA Management|

W³ - World Wellness Weekend, inspiring millions across the globe to a healthier lifestyle Have you heard of W³ - World Wellness Weekend? W³ - World Wellness Weekend is in its second edition in September [...]

Spa Key Performance Indicators: Which Spa KPIs should Spa Managers know?

By |2020-09-30T15:47:13+02:00June 20th, 2017|blog, SPA Management|

Spa Key Performance Indicators: Which Spa KPIs should Spa Managers know? What are KPIs? KPI stands for Key Performance Indicator. KPIs basically measure your spa’s performance.  They help to evaluate the success of your spa [...]

Financial Wellness – invest in your future

By |2020-07-21T14:53:08+02:00June 13th, 2017|blog, SPA Management|

Financial Wellness  – invest in your future An article titled “Will Financial Wellness become hot topic in the future” from economist Thierry Malleret on Global Wellness Summit in Kitzbühel monthly barometer has made me thinking.  [...]

Ask for help! Global Mentorship Program for Spa, Wellness and Hospitality

By |2020-09-30T15:48:14+02:00May 9th, 2017|blog, SPA Management|

Ask for help! Global Mentorship Program for Spa, Wellness and Hospitality Sometimes you are this point in life or career where you realise you need support. This can come from family and friends, if they are familiar [...]

User friendly Spa Website. “Don’t make me think!”

By |2020-07-21T15:59:25+02:00October 4th, 2016|blog, SPA Management|

User friendly Spa Website. “Don’t make me think!” A recent -and poor- web experience is the reason for today’s post about the user friendly spa website: I looked up flights between Salzburg and Cologne, two [...]

The Stunning Spas in Kitz IV: Golf & Spa at Grand Tirolia

By |2020-07-22T12:15:46+02:00August 9th, 2016|blog, Europe, Hotel Review, Reviews|

The Stunning Spas in Kitz IV: Grand Alps Spa at luxury resort Grand Tirolia If you are into Golf & Spa in Tirol, this is where you want to be! A splendid Alpine hotel, a [...]

Europe’s first forestSPA, experience nature at waldSPA

By |2020-07-22T12:16:32+02:00June 28th, 2016|blog, Europe, Hotel Review, Reviews|

Europe’s first forestSPA, experience nature at waldSPA About one month ago, the family owned and run 5* Hotel Forsthofgut in Leogang (in the Salzburger County) has opened the doors to their newly expanded waldSPA® (wald [...]

Guerrilla Marketing for Spas – think outside the box

By |2020-07-21T16:00:46+02:00June 7th, 2016|blog, SPA Management|

This is a guest article by 3 of my promising students of IUBH on an interesting topic in consumer behaviour, and their thoughts on applying guerrilla marketing techniques to spa marketing. Guerrilla Marketing for Spas – [...]

The Spa Email Newsletter – useful or a nuisance?

By |2020-09-30T15:54:56+02:00February 16th, 2016|blog, SPA Management|

The Spa Email Newsletter – useful or a nuisance? I am convinced about using email newsletter for Spa businesses. Really? Absolutely, and I am sharing with you why: Why email marketing? Spa Marketeers are going to [...]

5 solutions to counter biggest cost driver in spa businesses

By |2020-07-21T16:02:33+02:00October 27th, 2015|blog, SPA Management|

5 solutions to counter biggest cost driver in spa businesses Kohl & Partner have recently published their Benchmark Report 2014 for Austria in Europe. Their findings include an overview of labour costs (52% of total [...]

Spa Retail Facts: Everything you need to know to boost retail sales in your spa

By |2020-09-30T15:59:50+02:00September 22nd, 2015|blog, SPA Management|

Spa Retail Facts: Everything you need to know to boost retail sales in your spa Retail sales can make up to 50 % of treatment revenue without needing additional resources. This revenue stream should not [...]

Dress for success – how important is appearance of spa staff?

By |2020-07-21T16:03:30+02:00July 21st, 2015|blog, SPA Management|

Dress for success – how important is appearance of spa staff? In a previous article “What does tangible evidence do in your spa” I spoke in detail about ‘physical facilities’, also called ‘tangible evidence’. Tangible [...]

Eat healthy, sleep like a baby and don’t forget to have some fun!

By |2020-07-22T12:21:25+02:00May 12th, 2015|blog, SPA Management|

I am soooo very happy about this interview, that I have had the pleasure of having with one of my former (and excellent!) students in spa management. Spiros’ story is inspiring and refreshing, and if I [...]

Proven. Smart. Easy to remember. How to apply the AIDA formula to your Spa Business

By |2020-07-21T16:03:57+02:00May 5th, 2015|blog, SPA Management|

Imagine you had a tool that helped you structure your spa marketing strategy! Is it not highly confusing hearing all those different advises: “you have to have social media activities for your Spa” “your Spa [...]

Why wait list tracking and turn away tracking are highly important to your spa performance

By |2020-07-21T16:04:31+02:00March 17th, 2015|blog, SPA Management|

Are you in the fortunate position of using a sophisticated spa software that does turn away tracking and wait list tracking for you? If not, bad news, as you may have to do this task manually [...]

‘Spas in Dubai become more part of a wellness lifestyle’ says Ghassan, Spa Manager in Dubai

By |2020-07-21T16:04:39+02:00March 10th, 2015|blog, SPA Management|

When visting Amara Spa for a spa review, I had the pleasure of meeting the Spa Manager personally. Ghassan was so nice as to take time for sharing his spa career story in an interview: How [...]

‘Whatever we do in our lives deserves love and 100% dedication’ says Stavros, Spa Manager in Greece

By |2020-07-21T16:05:03+02:00January 4th, 2015|blog, SPA Management|

We have had a Wellness Talk with Stavros Mavridis, who works as Spa Manager in Greece and faces thrilling challenges:Stavros, can you elaborate on your mission statement “Passion and Evolution is key to success” a little further? or [...]

‘Culture & society, the more I learn the more I find out about myself’. Sasakomol Chamchoy, Spa Manager in India

By |2020-07-21T16:05:31+02:00November 16th, 2014|blog, SPA Management|

What triggers people to leave their home countries and comfort zone by moving abroad for life and work in the Spa industry?TalkWellness has had a chat with Sasakomol Chamchoy, who currently works as Spa Manageress [...]

“I didn’t think twice” Alexander Ivanov, Spa-Manager in Bhutan

By |2020-07-22T13:27:12+02:00November 4th, 2014|blog, SPA Management|

Living and Working Abroad – Alexander Ivanov is Spa Manager in BhutanDreaming of not only work in the exiting spa industry but additionally in an exotic country? Read this story to learn how to!Industries such as tourism, [...]

In 2 steps to uncompromising quality in service management – part 1

By |2020-07-21T16:06:32+02:00July 25th, 2014|blog, SPA Management|

In 2 steps to uncompomising quality in service management Part 1: The 6 most important attributes of Wellness Services  In a shop, where products of the same segment, for example tooth paste, shampoo, and face [...]

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